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Crystal balls and cold, dark summers

If the US market is anything to go by, SA is facing an invasion of cold brewed coffee. Starbucks and Dunkin Donuts report that 24% of sales are now Cold and Nitro Brew Coffee and, while they may drink a hot cup of Joe at home, Americans prefer to go out for a cold coffee. Our very own Captain Cold Brew, Luke, has taken the Ricca team on a chilled journey through our entire range of roasted coffee. We've been surprised and often pleased with the distinctive flavours produced in each batch. ...but is cold brew a fad or the new normal? Research published by Mintel last year shows that refrigerated cold brew sales grew 460 percent to $US38.1 million between 2015 and 2017. And the report notes th

 

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